8 Secrets No One Will Tell You About Being An Entrepreneur

An entrepreneur is a person who sets up a business or businesses, taking on financial risks in the hope of profit. Being and entrepreneur might seem ethereal on its own, but the grass always seems greener on the other side. Here are some best kept secrets that you should know:

1. The hard truth is most new businesses — including entrepreneurial start-ups fail within a few years. Being an entrepreneur or starting out on your own requires you to have financial acumen, marketing smarts, HR, sales and operational wizardry.

2. Only passion isn’t enough. In the long haul, success has a lot more to do with patience and endurance. Everyone underestimates the pressure you will come under to market your business effectively and have a steady source of income.

3. Just like Rome wasn’t built in a day, it takes years of hard work to build a business.  Entrepreneurship does not mean more leisure time and lesser work hours. In reality, entrepreneurship means building your business carefully and faithfully day by day over a period of years.

4. An entrepreneur might often feel like being a lone ranger. Isolation is one of the major drawbacks in taking on the solo act. Day to day casual conversation between colleagues, quick access to feedback; which works as a safety net, the office grapevine which is a source of a lot of information are privileges you have learn to do without.

5. John Maxwell truly states ‘The toughest person to lead is always yourself’. To lead others, you must manage yourself.  Doing what you should no matter how you feel about, takes character and discipline. 

6. Another misconception is that entrepreneurship is about becoming rich quickly. Initially it is more about sustainability than meagre get rich quickly formulae.

7. Somewhere along the way you are bound to arrive to a place called the dark night of the soul. Where things don’t go as planned and you doubt yourself and your idea. The key here is not to throw your hands up and jump ship rather, it is to place one foot in front of another, work harder and inch out of that zone steadily.

8. Ideas are available dime a dozen but authenticity if not up for grabs. Being authentically You in the marketplaces of chaos, when it is easy to fake it takes courage and determination.

A true entrepreneur will always go through opportunities, making lemonade out of the lemons thrown their way. Here’s to the round pegs in the square holes.

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